Oregon's Airbnb Investment Hotspots

If you're an Airbnb investor looking to tap into thriving markets in Oregon, this guide is for you. We'll explore various cities, discussing their potential for return on investment, average daily rates, market sizes, and the unique tourist attractions that make each location appealing. Whether you're a seasoned investor or a newcomer to the Airbnb scene, this comprehensive analysis will provide valuable insights to help you make informed decisions.

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Here's a list of the top Airbnb markets in Oregon, along with what they are best for:

1. Pendleton, OR - Best for investors interested in smaller, yet profitable markets driven by a strong tourism industry.
2. La Grande, OR - Best for investors seeking a blend of small-town charm and outdoor adventures.
3. Chiloquin, OR - Best for investors keen on tapping into outdoor recreation and national park tourism.
4. Carlton, OR - Best for investors with a passion for wine and tourism, looking for an untapped market.
5. McMinnville, OR - Best for wine enthusiasts and connoisseurs of culinary tourism.
6. Rhododendron, OR - Best for investors seeking investment in outdoor recreational areas.
7. Depoe Bay, OR - Best for investors seeking unique properties with ocean views and whale-watching attractions.
8. Klamath Falls, OR - Best for investors interested in outdoor recreation and cultural experiences.
9. The Dalles, OR - Best for investors passionate about outdoor recreation and history, in a growing tourism industry.

1. Pendleton, OR

Pendleton, OR is one of the top markets for Airbnb investors due to its thriving tourism industry and proximity to popular outdoor recreation areas. The city is best known for the Pendleton Round-Up rodeo, which attracts thousands of visitors each year. Additionally, the Blue Mountains offer opportunities for hiking, skiing, and other outdoor activities, making Pendleton a year-round destination for travelers.

Robust ROI and Revenue Prospects

Investing in Pendleton, OR, promises a robust ROI of 11%. The estimated annual revenue stands at $23,000, making it an attractive choice for investors. The average Airbnb property price is $253,000, while the ADR is $136, ensuring a steady stream of income. A high occupancy rate of 66% further boosts your revenue potential.

Rodeo Excitement and Western Heritage

Pendleton's claim to fame is the Pendleton Round-Up, one of the most renowned rodeo events in the world. This annual extravaganza draws visitors from far and wide who come to witness thrilling rodeo performances, parades, and live music. As an Airbnb host, you can cater to rodeo enthusiasts looking for a cozy place to stay during this iconic event.

Outdoor Recreation at Your Doorstep

Beyond rodeo, Pendleton boasts proximity to the Blue Mountains, a paradise for outdoor enthusiasts. Offer guests opportunities for hiking, camping, fishing, and wildlife watching. Highlight your property's access to these activities to attract nature-loving guests year-round.

Strategies for Success

To thrive in Pendleton's Airbnb market, consider these strategies:

1. Rodeo Packages: Create special packages for Pendleton Round-Up attendees, offering discounts or perks for those who book during the event.
2. Western Theme: Embrace the city's Western heritage by decorating your Airbnb with cowboy-inspired decor, creating an immersive experience for guests.
3. Local Insights: Share your knowledge of Pendleton's best Western-themed restaurants, bars, and attractions to enhance your guests' stay.

This market is ideal for investors who are looking for a smaller, yet profitable market with a strong tourism industry. Pendleton, Oregon, offers an exciting blend of rodeo culture, outdoor adventures, and Western heritage. With a compelling ROI, strong revenue potential, and a year-round stream of guests, it's an ideal Airbnb investment destination. Whether hosting rodeo enthusiasts or nature lovers, Pendleton welcomes a diverse range of visitors.

2. La Grande, OR

La Grande, Oregon, emerges as a prime destination for savvy investors seeking success in the short-term rental market. This charming city, nestled in the heart of the scenic Wallowa Mountains, offers a multitude of opportunities for profitable Airbnb investments. Here's why La Grande, OR, should be your next investment stop:

Impressive ROI and Revenue Prospects

Investing in La Grande promises an impressive ROI of 9%, with an estimated annual revenue of $21,000. The city boasts an average Airbnb property price of $265,000, reflecting its desirability among travelers seeking outdoor adventures. With an ADR of $141, you can expect steady returns. The occupancy rate of 60% indicates a healthy demand for short-term rentals.

Outdoor Paradise and Natural Beauty

La Grande is a haven for outdoor enthusiasts. It's conveniently located near the breathtaking Wallowa Mountains and Anthony Lakes, providing visitors with abundant hiking, skiing, and wildlife-watching opportunities. The pristine landscapes and numerous trails make this region a year-round draw for nature lovers.

Thriving Tourism Scene

La Grande's tourism industry is on the rise, fueled by events like the Eastern Oregon Film Festival and its proximity to the Oregon Trail. These attractions ensure a steady flow of travelers throughout the year, making it an ideal location for short-term rentals.

Strategies for Success

To excel in La Grande's short-term rental market, consider the following strategies:

1. Embrace the Outdoors: Highlight your property's proximity to outdoor attractions. Provide information on nearby trails, parks, and outdoor gear storage options.
2. Event Specials: Offer discounts or special packages during major events to attract guests attending festivals or film screenings.
3. Local Partnerships: Collaborate with local adventure guides, offering guests guided tours or outdoor experiences.

La Grande, Oregon, is an exceptional destination for Airbnb investors, where outdoor adventures and natural beauty combine to create a lucrative market. With a promising ROI, solid revenue potential, and a growing tourism scene, La Grande offers an inviting investment landscape. Embrace the city's proximity to outdoor wonders, and cater to the needs of adventure-seeking travelers. Invest in La Grande, where outdoor bliss meets Airbnb success, and be part of a thriving market that celebrates the great outdoors.

3. Chiloquin, OR

Chiloquin, Oregon, stands as an exceptional opportunity for investors looking to tap into the growing demand for outdoor recreation and national park tourism. With its close proximity to Crater Lake National Park, Chiloquin offers a unique opportunity for investors to capitalize on the influx of visitors to the area. The small market size also means less competition and the potential for higher returns on investment.

Impressive ROI and Revenue Prospects

Investing in Chiloquin promises an impressive ROI of 9%, with an estimated annual revenue of $30,000. The city boasts an average Airbnb property price of $395,000, reflecting its desirability among travelers seeking outdoor adventures. With an Average Daily Rate ADR of $162 and an impressive occupancy rate of 63%, you can expect solid returns on your investment.

Gateway to Crater Lake National Park

Chiloquin serves as the ideal gateway to one of Oregon's most iconic natural attractions, Crater Lake National Park. This pristine wilderness, renowned for its crystal-clear lake within a volcanic caldera, draws visitors from across the globe. As an Airbnb host, you can capitalize on the park's popularity by offering comfortable and convenient accommodations for travelers eager to explore this natural wonder.

Growing Popularity of Outdoor Recreation

The region around Chiloquin is experiencing a surge in popularity among outdoor enthusiasts. Hiking, boating, fishing, and wildlife viewing are just a few of the activities drawing visitors year-round. As an investor, you can cater to this growing demand for outdoor adventures by providing a welcoming and well-equipped home base for your guests.

Strategies for Success

To excel in Chiloquin's short-term rental market, consider the following strategies:

1. Crater Lake Packages: Offer special packages for guests planning to visit Crater Lake National Park. Include perks like guided tours, park passes, or picnic supplies.
2. Outdoor Amenities: Enhance your property with outdoor amenities such as a barbecue area, fire pit, or equipment storage for guests' outdoor gear.
3. Local Insights: Provide guests with insider tips on the best hiking trails, fishing spots, and wildlife viewing areas in the region.

Investors who are interested in Chiloquin should have a passion for outdoor recreation and national park tourism. The area is known for its hiking, fishing, and boating opportunities, making it a popular destination for adventure seekers. Additionally, investors should be willing to put in the effort to market their properties and provide exceptional guest experiences to stand out in the small market. Overall, Chiloquin presents a unique opportunity for Airbnb investors looking to tap into the growing demand for outdoor recreation and national park tourism.

4. Carlton, OR

Carlton, Oregon, is a sound investment choice for those looking to thrive in the short-term rental market.This small town is located in the heart of Oregon wine country, making it a popular destination for wine enthusiasts. Additionally, Carlton is just a short drive away from Portland and the Oregon Coast, making it an ideal location for tourists looking to explore the state. With a market size of just 57 Airbnbs, investors have the opportunity to enter a relatively untapped market with high potential for growth.

Promising ROI and Revenue Potential

Investing in Carlton presents a promising ROI of 8%, with an estimated annual revenue of $35,000. The city's average Airbnb property price is approximately $507,000, reflecting the allure of this picturesque wine country destination. With an ADR of $206 and an occupancy rate of 59%, you can expect solid returns on your investment.

The Heart of Oregon Wine Country

Carlton is renowned as the heart of Oregon's wine country, boasting numerous world-class wineries and vineyards. Wine enthusiasts from around the globe flock to this charming town to savor the region's renowned Pinot Noirs and other varietals. As an Airbnb host, you can cater to wine-loving travelers by offering comfortable accommodations in close proximity to these acclaimed wineries.

Proximity to Popular Destinations

Carlton's strategic location places it within easy reach of several sought-after tourist destinations. Portland, with its vibrant city life and cultural attractions, is just a short drive away. Additionally, the stunning Oregon Coast, with its rugged coastline and picturesque towns, is also within reach. This makes Carlton an ideal base for travelers looking to explore a diverse range of experiences.

Strategies for Success

To succeed in Carlton's short-term rental market, consider these strategies:

1. Wine Tours and Packages: Collaborate with local wineries to offer wine tasting tours or packages for your guests.
2. Outdoor Spaces: Enhance your property with outdoor spaces where guests can relax and savor the views of rolling vineyards.
3. Local Cuisine: Provide information on nearby restaurants and eateries that offer the best of Oregon's culinary delights.

Investors who are looking for a relatively untapped market with high potential for growth would find Carlton, OR to be a sound investment choice. With a promising ROI, substantial revenue potential, and access to the heart of Oregon's wine country, Carlton offers a compelling investment landscape. Share in the joy of wine tasting, explore charming towns, and provide travelers with an unforgettable experience in this picturesque part of the Pacific Northwest.

5. Mcminnville, OR

McMinnville, Oregon, presents a golden opportunity for investors looking to tap into the thriving Airbnb market. Situated in the heart of wine country and in close proximity to popular attractions like the Evergreen Aviation & Space Museum, McMinnville offers a wealth of reasons to invest. Here's why McMinnville, OR, should be on your investment radar:

Promising ROI and Revenue Potential

Investing in McMinnville comes with a promising ROI of 7%, translating to an estimated annual revenue of $33,000. The city's average Airbnb property price stands at approximately $490,000, reflecting its appeal among travelers. With an impressive ADR of $195 and an occupancy rate of 68%, you can expect solid returns on your investment.

Gateway to Oregon Wine Country

McMinnville is renowned as a gateway to Oregon's celebrated wine country. The region boasts numerous vineyards and wineries, attracting wine enthusiasts from near and far. As an Airbnb host, you can cater to travelers seeking an immersive wine-tasting experience by providing convenient and comfortable accommodations.

Evergreen Aviation & Space Museum

One of McMinnville's standout attractions is the Evergreen Aviation & Space Museum. This museum is home to iconic aircraft, including the famous Spruce Goose, and offers a fascinating journey through aviation history. Your Airbnb property's proximity to this attraction can be a major draw for aviation enthusiasts and families alike.

Strategies for Success

To make the most of your investment in McMinnville, consider these strategies:

1. Wine Tours and Packages: Partner with local wineries to offer curated wine tasting tours or packages for your guests.
2. Aviation Experiences: Highlight your property's proximity to the Evergreen Aviation & Space Museum and offer insights into the museum's offerings.
3. Local Culinary Scene: Share recommendations for nearby restaurants and eateries that serve up the finest of Oregon's culinary delights.

McMinnville, Oregon, invites you to become a part of its thriving short-term rental market. With a promising ROI, substantial revenue potential, and access to wine country and aviation wonders, McMinnville offers an enticing investment landscape. Whether your guests are wine connoisseurs or aviation aficionados, McMinnville has something to offer everyone.

6. Rhododendron, OR

Rhododendron, Oregon, beckons to investors seeking a profitable venture in the short-term rental market. Nestled near popular ski resorts and surrounded by the natural beauty of the Mt. Hood National Forest, Rhododendron offers a host of compelling reasons to consider it for your investment.

Robust ROI and Revenue Potential

Investing in Rhododendron holds the promise of a solid ROI at 7%, with an estimated annual revenue of $35,000. The average Airbnb property price in this area stands at approximately $541,000, reflecting the high demand for comfortable accommodations in this outdoor paradise. Additionally, the ADR is a competitive $200, coupled with a strong occupancy rate of 65%.

Outdoor Recreation Paradise

Rhododendron is a haven for outdoor enthusiasts. The proximity to Mt. Hood National Forest opens the door to a plethora of activities year-round, including skiing, snowboarding, hiking, mountain biking, and fishing. Your Airbnb property can cater to guests seeking adventure in this breathtaking natural landscape.

Close to Ski Resorts

With ski resorts like Timberline Lodge and Mt. Hood Skibowl just a stone's throw away, your property in Rhododendron can be a hotspot for winter sports enthusiasts. Offer cozy and convenient accommodations for those looking to hit the slopes.

Strategies for Success

To maximize your investment in Rhododendron, consider these strategies:

1. Outdoor Equipment Storage: Provide secure storage for outdoor gear like skis, snowboards, and hiking equipment, ensuring your guests have a hassle-free experience.
2. Local Activity Guides: Curate guides or brochures showcasing nearby hiking trails, ski slopes, and fishing spots, enhancing your guests' experience.
3. All-Season Appeal: Emphasize the year-round attractions of the area, from winter sports to summer hikes, to attract guests throughout the year.

Rhododendron, Oregon, stands as an investment destination where adventure-seekers converge year-round. With a strong ROI, impressive revenue potential, and proximity to outdoor recreation, it's an inviting landscape for short-term rental success. Whether your guests are hitting the slopes or exploring the forest trails, Rhododendron offers the perfect basecamp for unforgettable experiences.

7. Depoe Bay, OR

Depoe Bay, Oregon, offers a compelling opportunity for investors seeking a profitable venture in the Airbnb market. Known for its breathtaking ocean views, whale watching, and excellent fishing, Depoe Bay has all the makings of a lucrative short-term rental investment. Here's why Depoe Bay, OR, should be on your radar:

Robust ROI and Revenue Potential

Investing in Depoe Bay promises a competitive ROI at +6%, with an estimated annual revenue of $39,000. The average Airbnb property price in this area stands impressively at $615,000, reflecting the high demand for properties with stunning ocean vistas. Moreover, the Average Daily Rate (ADR) is a solid $207, paired with an impressive occupancy rate of 70%.

Scenic Ocean Views

Depoe Bay is renowned for its picturesque oceanfront scenery. Your Airbnb property here can provide guests with the opportunity to wake up to the sound of crashing waves and breathtaking sunsets. Oceanfront accommodations are highly sought after by travelers seeking a tranquil escape.

Whale Watching and Fishing Paradise

Depoe Bay is a top destination for whale watching enthusiasts. Visitors flock to this charming coastal town for a chance to witness majestic whales on their migratory routes. Additionally, fishing is a major draw, offering excellent opportunities for anglers.

Strategies for Success

To maximize your investment in Depoe Bay, consider these strategies:

1. Ocean-View Amenities: Highlight the ocean views and offer amenities like private balconies or decks where guests can soak in the coastal beauty.
2. Whale Watching Packages: Partner with local tour operators to offer exclusive whale watching packages for your guests.
3. Fishing Excursions: Collaborate with nearby fishing charters to provide guests with the opportunity to experience deep-sea fishing.

Investors who are interested in Depoe Bay, OR should have a keen eye for unique properties that offer stunning ocean views and easy access to the town's tourist attractions. Properties that are well-maintained and offer a comfortable stay for guests are likely to generate positive reviews and attract repeat customers. Additionally, investors who are willing to invest in marketing efforts to promote their properties and stand out in a crowded market are likely to see greater success in this market.

Depoe Bay, Oregon, is a coastal gem that beckons investors with its stunning ocean views and unique attractions. With a promising ROI, substantial revenue potential, and a prime location for whale watching and fishing, it's an enticing destination for short-term rental success. Whether your guests are mesmerized by migrating whales or casting their lines into the Pacific, Depoe Bay offers an unforgettable coastal experience.

8. Klamath Falls, OR

Klamath Falls, OR is a top market for Airbnb investors due to its unique combination of outdoor recreation and cultural attractions. The city is located near Crater Lake National Park, which draws in a large number of tourists each year. Additionally, Klamath Falls has a growing arts and culture scene, with events such as the Klamath Independent Film Festival and the Klamath County Fair. These factors make it an attractive destination for travelers, and therefore a lucrative market for Airbnb investors.

Robust ROI and Revenue Potential

Investing in Klamath Falls promises a competitive ROI of 7%, with an estimated annual revenue of $20,000. The average Airbnb property price in this area is $325,000, making it an attractive choice for both investors and guests. The ADR is a solid $159, coupled with an occupancy rate of 55%.

Proximity to Natural Wonders

Klamath Falls serves as the gateway to the awe-inspiring Crater Lake National Park. Guests are drawn to the area's pristine lakes, lush forests, and hiking trails that lead to some of the most breathtaking vistas in the Pacific Northwest. Your Airbnb property can cater to nature enthusiasts and adventurers year-round.

Growing Arts and Culture Scene

Klamath Falls has been experiencing a cultural renaissance in recent years, with an array of local galleries, theaters, and cultural events. Visitors seeking enriching experiences are increasingly turning to Airbnb accommodations that provide proximity to cultural attractions.

Strategies for Success

To make the most of your investment in Klamath Falls, consider these strategies:

1. Outdoor Adventure Packages: Partner with local outdoor activity providers to offer guests adventure packages like hiking, kayaking, or birdwatching.
2. Local Artisan Experiences: Promote local artists and craftspeople by offering guests opportunities to explore art studios or attend workshops.
3. Year-Round Appeal: Emphasize the year-round appeal of Klamath Falls. Whether it's hiking in the summer or snowshoeing in the winter, guests can enjoy the area's natural beauty throughout the seasons.

Klamath Falls, Oregon, represents a hidden gem for short-term rental investors. With its proximity to Crater Lake, an evolving arts and culture scene, and a competitive ROI, it offers a well-rounded investment opportunity. Whether your guests are outdoor enthusiasts, culture seekers, or simply looking for a tranquil escape, Klamath Falls caters to diverse tastes. Invest in Klamath Falls, where the splendor of nature meets the richness of culture, and unlock the potential of this charming Southern Oregon city.

9. The Dalles, OR

Tucked away in the picturesque Columbia River Gorge, The Dalles, Oregon, presents an enticing opportunity for investors in the short-term rental market. Located near popular outdoor recreation areas such as Mount Hood and the Columbia River Gorge, The Dalles offers a unique experience for travelers seeking adventure. Additionally, the city boasts a rich history, with attractions such as the Fort Dalles Museum and the Columbia Gorge Discovery Center drawing in visitors year-round. With a small market size and only 36 Airbnbs currently operating in the area, there is ample opportunity for investors to enter the market and establish a profitable short-term rental business.

Impressive ROI and Revenue Prospects

Investing in The Dalles promises a remarkable ROI of 9%, with an estimated annual revenue of $21,000. The average Airbnb property price in this area stands at $347,000, making it an attractive prospect for investors. The ADR is $149, and The Dalles boasts an outstanding occupancy rate of 78%.

Proximity to Outdoor Paradise

Nature enthusiasts and adventure seekers flock to The Dalles to explore the Columbia River Gorge and its myriad outdoor activities. From hiking and windsurfing to fishing and exploring waterfalls, guests have access to a vast playground of natural beauty.

Rich Historical and Cultural Attractions

The Dalles is steeped in history, with sites like the Columbia Gorge Discovery Center and Fort Dalles Museum drawing history buffs and curious travelers alike. Highlight the city's cultural and historical attractions to appeal to a wide range of guests.

Strategies for Success

To maximize your investment in The Dalles, consider these strategies:

1. Outdoor Adventure Packages: Collaborate with local outfitters to offer adventure packages like guided hikes, river cruises, or wine tours, enhancing the guest experience.
2. Heritage Tourism: Highlight the city's historical significance and offer curated experiences, such as guided tours of historic sites.
3. Seasonal Appeal: Promote The Dalles as a year-round destination, showcasing activities for each season, whether it's summer windsurfing or winter wine tastings.

Investors who are interested in The Dalles market should have a passion for outdoor recreation and history, as these are the main draws for tourists in the area. Additionally, investors should be willing to put in the effort to market their properties and provide exceptional guest experiences to stand out in the competitive short-term rental market.

The Dalles, Oregon, offers a winning combination of outdoor adventure, historical intrigue, and competitive financial returns for short-term rental investors. Whether your guests are outdoor enthusiasts, history buffs, or simply seeking a tranquil escape, The Dalles caters to diverse interests. Invest in The Dalles, where the splendors of nature meet the richness of history, and unlock the potential of this Columbia River Gorge gem.

Bottom Line

Investing in Airbnb properties in Oregon can yield high returns, given the right location and understanding of the market. Locations such as Pendleton, Chiloquin, Carlton, and more, offer unique opportunities for investors, thanks to their tourism appeal and promising financial metrics. A successful investment strategy requires understanding each market's unique attributes and aligning them with investor's capabilities and expectations.